Ailsa Page

DVD cover

MARKETING FOR SMALL BUISNESS

Includes: Marketing on a shoestring: Ailsa Page, AP Marketing Works.
At the core of every business, regardless of the business age, style or product, whether your prime marketing activity is networking and generating word of mouth, or staging promotions and advertising campaigns, in this session Ailsa provides you with some jargon-free handy hints and tips on cost effective marketing tactics from direct-mail to sponsorships and everything in between.

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New site now online

Hi Everyone and welcome to the high tech version of AP Marketing Works newsletter. There have been some big changes in the past year.

• Ailsa Page & Associates has incorporated and become AP Marketing Works Pty Ltd
• Ailsa is now a partner in a new enterprise called Sponsorship Mechanics
• AP Marketing Works has an online shop

The good news is that newsletters will be regular on a monthly basis. You can subscribe and unsubscribe at any time.

Sponsorship-
Still the Hidden Gem of Marketing

With so much competition today it continues to be hard for businesses to get their marketing message across. Sponsorship can provide the promotional edge for business.

Benefits of sponsorship.

1.Access to a hard to reach market
2.Automatic positive public relations
3.Marketing benefits outweigh money paid
4.Exclusivity
Where to sponsor?
•If you are wanting business clients then think about sponsoring business networking organisations
•If you are wanting individual customers try sponsoring a community organisation or event or festival.
Advice:
Always choose an event or organisation that is a good match for your business.

Click here to hear a preview or to purchase the audio CD Sponsorship the Hidden Gem of Marketing